Avon Selling Strategies To Help You Grow Your Business
Are you struggling to find sales? Looking for a way to increase your sales and make more money?
The easiest way to increase sales dramatically is to sell more to someone who is already buying. Here are two easy and super-effective techniques to help you.
When your customer places an order with you, encourage them to buy more from the product line they’re shopping, or suggest an additional product from a line she already uses.
For example: A customer buying a cleanser may be interested in a moisturizer that will hydrate and heighten benefits when she uses it with the cleanser. By suggesting that moisturizer, you’re helping your customer get more of the results she’ll love.
Here’s what you might say:
“May I suggest our moisturizer with your cleanser purchase? The two work beautifully together to help your skin look more radiant.”
“The earrings you chose are beautiful. We have a necklace that would look great with them. Would you like to see it?”
Your customer will appreciate your pointing out products that she might not already know about – it’s the kind of personal service that makes a difference.
Plus, once she’s used more of the line, she’ll have better results and want to re-order from you.
Cross-sell
Help your customer experience products from other lines that she might not have tried before.
For example: Your customer buys a moisturizer from the Anew skin care line and you offer to show her a foundation or blush. Introducing her to the color line is what is called cross-selling.
Here’s what you might say:
“Thanks so much for your skin care order. I also wanted to tell you about our new moisturizing lipsticks. The shades are just amazing.”
Remember that cross selling is still selling, which means you need to help a customer solve a problem or fulfill a desire.
Always look for opportunities to cross sell, but don’t force them. Most of them will come up naturally.
If you listen to your customers and have true expertise in your offerings, you should have no trouble honing in on the cross sell.
Smart Secrets to help you Build a Successful Avon Business
Upselling and cross-selling build deeper relationships with your customers.
When customers are offered products that they actually want and will use, their perception of you increases and your relationship becomes more positive. They will feel as though you have taken the time to understand their wants and needs.
Accelerate your sales by introducing customers to more of the Avon product family.
Always have your Avon brochures and product samples on hand to demo and explain products anytime.
By not using these techniques, you could be missing out on additional income.
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EXPECT Success!
By Lynn Huber
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