How To Create A Funnel System For Social Media
Creating a Funnel System for social media is a great way to build your Avon business.
Your funnel system allows you to direct your prospects along the path you choose.
And creating a third-party funnel link to add to your social media will help you to get more out of your social media marketing.
Growing your Avon business is pretty simple.
There are only 4 main steps:
- Prospecting for new customers & recruits.
- Getting a brochure (either paper or digital) to every customer every campaign.
- Following up with every customer you gave a brochure to every campaign before you place your order.
- Take the order, submit it to Avon and deliver to your customer, or send them to your Avon Online Store to place their order
And then Rinse and Repeat.
It’s really that simple. You just do these 4 steps over and over again, and you will have a strong Avon business.
We have our Daily 8 System to help you work on the activities that will help you grow your business.
The Daily 8 system is a proven formula
When followed consistently, the Daily 8 Plan will help you maintain the consistency required to build a thriving team and an exponentially expanding residual income.
Instead of working 8 hours a day, 40 hours a week, your goal is to capture 8 POINTS a day, 5 days a week for a total of 40 POINTS per week.
Follow this plan consistently for 90-days and teach your team to do the same. At the end of 90 days, REPEAT and then REPEAT again. This is your Daily Method of operation.
The real secret to your Avon Business success is that there is NO SECRET!
It simply takes a simple plan and the dedication and commitment to WORK THE PLAN consistently! That’s it!
Want to be part of our Daily 8 Challenge?
And be sure to join our Online Beauty Biz Facebook Group for all the fun!
Learn more about Automating Your Follow-Ups To help you with the Daily 8 Challenge.
Everyone is welcome! Whether you’re on our Avon team or not, we welcome you & invite you to join in. 🙂
Today We’ll Talk About Creating A Funnel System For Social Media
This is going to answer your questions about what kind of link you want to put in your bios.
This is about creating a third-party link to use in your bios on social media.
This is going to save you from catching the platform’s attention to keep you from being shadow-banned or being taken off the platform, or even being banned on the platform.
I know that sounds kind of scary, but whenever you are marketing online and you are putting something public, like on your Facebook Personal Page, Instagram, or TikTok, where tons and tons of people can see your content, the social media platforms do not like Direct Sales companies and Network Marketing companies.
So, we have to get creative in the way that we show up, and the best way to do that is to avoid using our actual Direct Sales link (i.e. your Avon Online Store link).
We’re going to be setting up a third-party link to use in your bio.
Today, I’m going to show you how to do this with Shuffle, which is my very favorite tool. It’s only $10/month, and they have an option to get it for free to start out with just one card.
You can also use MilkShake for this. It’s another great free app you can use.
I suggest you avoid using LinkTree because so many people have abused it in the past. Facebook is now starting to give security warnings when people click on LinkTree links.
So, let me show you how to setup a Shuffle Landing Page for your social media bio.
The Why Behind The Funnel System
Let’s talk about the why for just a minute. Because things don’t make sense without the why, right?!
Creating a funnel system gives us a focus on what you’re doing every day.
When it comes to posting on your feed every day, we tend to get inside our heads.
You might not get a lot of traction every day. Some engagement is better than others.
You might not really get a lot of sales from it.
So, what’s the purpose?
We end up getting in those head spaces where we start to wonder why we’re doing this every day.
Your Funnel System Is How You Create Your Results
It creates a pathway for the people that come across your content to dive in and get more from you.
You are posting content on all of your social media every day.
That content is like your little fish hooks.
That content is what gets people to want to know more about you, and it helps reel them in.
When they comment, like, or follow on your content, that is when they become a lead.
When they join your email list, or join your group, opt into your text messages, or they enter your Avon Sweepstakes, or create an account on your Avon Online Store… now they are in your funnel.
These people are engaged.
And all of these are ways you can stay in contact with them.
Then, eventually, they turn into a sale, a new team member, a testimony, etc.
Creating a funnel system is how you get all of this.
You want to make that funnel available for them in case they want to engage with you further.
Today we’re going to create that funnel system with all the ways they can engage.
Creating Your Card
Choose a template. There are lots to choose from.
Give the card a title – I call mine InstaLinks or just Links
You’ll add the Company Name and Your Name/Title – It’s totally up to you what you put here.
You will want to add a picture of yourself.
And then just customize it to fit your personality.
Links You Want to Add to Your Funnel
There are lots of things you can do with your links. But here are the basics I suggest for your Funnel System
- Your Facebook Messenger Link so they can chat with you (m.me/YourFBUserName)
- Buy Avon (Your Avon Online Store)
- Sell Avon (Link to Sign Up to Sell)
- Current Avon Sweepstakes (Your Personal Sweepstakes Link) – Note, you’ll need to update this link with each sweepstakes.
- Avon LIVE Shopping (Your Personal Live Shopping Link)
Those are the basics that I feel you really need.
Here are a few other suggestions in case you want more.
- Link to your Facebook VIP Group
- Link to the specific product you’re promoting right now or what you specialize in
- Link to a Google Form where they can sign up to receive brochures from you (Hint: Use the Party Prize Drawing Slip – Just customize it for your needs)
- Email List Sign-Up Link (If you have one) Click here to learn more about why you need your own email list
But remember, less is more.
The fewer options you give people, the more you’ll have people click on your content, and the links you have available.
You don’t want to confuse anybody. A confused mind says No.
Where to Post Your Funnel System Link
Your link should be added to the bio section of all your social media platforms
Having a 3rd Party Link is critical on all social media, but especially TikTok.
TikTok will not allow direct links from Direct Sales companies and Network Marketing companies. Using your direct Online Store link can get you banned on TikTok.
Plus, you want to lead people to YOU, and that Funnel System link will help with that.
Tips To Get More Clicks to Funnel System
Reference your Link in Bio during a LIVE on either Instagram or Facebook.
Add a call to action at the end of your posts to lead people back to your bio.
Use the hashtag #LinkInBio.
Once they get to your bio, they can click on the Chat with Me, or go to other information you have available there.
Don’t push sales on social media. Instead, push your #LinkInBio to get them engaged.
One additional advantage of your funnel system is that posts without links on Facebook will be shown to more people.
Don’t add links to your post. Add them to your Funnel System instead.
You can update your Funnel as often as needed. You only have to do it once and the updates will be on all of your social media.
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Let’s have some conversation!
By Lynn Huber
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