Did you know that you could create new contacts and generate more leads, sales and referrals from Instagram? It’s a powerful platform for your Avon business!
With over 500 million users and 4.2 billion “likes” per month, Instagram is both fun and profitable, which makes it the perfect social media platform for Avon Representatives!
Instagram is one of the best places for you to get noticed!
It is a simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family.
Since most activity takes place right on your phone or tablet, Instagram is quite mobile! It’s easy to use on the go!
Setting Up Your Instagram Account For Your Avon Business
To create an Instagram account from the app:
- Download the Instagram app for iOS from the App Store, Android from Google Play Store or Windows Phone from the Windows Phone Store.
- Once the app is installed, go ahead and open it.
- Tap Sign Up With Email or Phone Number, then enter your email address or phone number (which will require a confirmation code) and tap Next. You can also tap Log in with Facebook to sign up with your Facebook account.
- If you register with your email or phone number, create a username and password; fill out your profile info and then tap Done. If you register with Facebook, you’ll be prompted to log into your Facebook account if you’re currently logged out.
To create an Instagram account from a computer:
- Go to instagram.com.
- Enter your email address, create a username and password or click Log in with Facebook to sign up with your Facebook account.
- If you register with an email, click Sign up. If you register with Facebook, you’ll be prompted to log into your Facebook account if you’re currently logged out.
It’s that simple!
Using Instagram For Your Avon Business
Instagram is a great way to show how you incorporate your Avon business into your daily life, and have viewers see you as more than a businessperson.
Instagram is all about photos – so get snapping! When you are in the app, simply take a picture using the built-in camera function, and then apply a filter to transform your image into an ever-lasting memory to share with friends and family.
Share pictures of how happy you are when you are out making Avon deliveries. Let people see how much fun you are having with your business at events. Show people how you can do more at home with your family because of your Avon Opportunity.
When you go to post your image in Instagram, you can create a message to go along with the photo. You can also choose to share it on your Facebook or other social media accounts at the same time.
From the Instagram app, people can message you. It’s a great tool where you can post recruiting images and ask your followers to message you to learn more. When you do this, it gives you the opportunity to find out what the person’s wants or needs are. Then when you respond, you’ll be able to provide information relevant to their personal needs.
Tips for Using Instagram for Your Avon Business
There are two symbols you see a lot on Instagram: the @ symbol and the # symbol.
The @ symbol is a handle used within Instagram to “tag” other users in your posts. It works the same as Facebook. For example:
@RichardHuber and I having a blast @AtlantisResort – Thanks to @Avon!
The @ symbol can also be used to alert your friends and family to photo posts that you think they might enjoy. For example:
Love this Nail Polish Color @LisaSmith this would look fantastic on you!
You can tag multiple Instagram users in a post or comment. You can also tag places and celebrities. For example:
Having a fun girl’s night in with @LisaSmith @AnnaJones @SusanNickols
You can post all your favorite Avon products on Instagram.
The # is called a Hashtag, and is used to tag a phrase or word that you want other Instagram users to be able to search for.
Hashtags cannot have any spaces in them and they will apply only to the word that is directly after the # symbol. You can use multiple hashtags – just place a # before any word you want to use. For example:
Loving the #beauty benefits of Avon’s Anew Ultimate Supreme Advanced Performance Cream! #LoveAvon #AvonAnew #AvonRep #IUseAvon
Hers are some other popular hashtags: #EarnMoney #WorkFromHome #WAHM #FreeAvon
Hashtags make it easy to search for topics that are trending and to find conversations that you are interested in.
For example, if you type into the Instagram search field #IUseAvon, it will show you all recent posts that people have made with this tag.
You can also check out “Popular” photos through the Explore section of Instagram. This is calculated based on a variety of elements, such as how many Likes or Comments a photo has received.
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Let’s have some conversation!
By Lynn Huber
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